![]() ![]() If you are syncing a large amount of data with Mailchimp, you can use batches to avoid hitting the API request limits. You can also use the Marketing API to handle data in different ways for different purposes. And if you’re selling products on an external store, you can integrate your audience behavior using Mailchimp’s E-commerce features. Webhooks collect and transmit information about your audience to you in near real time. The Marketing API can also be a source of data for your application. You can use the Marketing API to set up an audience and add contacts to that audience you can then organize those contacts with tags or segment them by activity with events. Whether you’re managing your own campaigns, providing Mailchimp services to your customers or clients, or writing a mobile app, the Mailchimp Marketing API has features to manage and sync your contact data.Īudiences are at the core of sending campaigns with Mailchimp. Once you have an account and are logged in, you can get an API key and begin making calls to the API. What you can do with the API depends on what level of Mailchimp plan you have. To use the Marketing API, you need a Mailchimp account. The Mailchimp Marketing API provides programmatic access to Mailchimp data and functionality, allowing developers to build custom features to do things like sync email activity and campaign analytics with their database, manage audiences and campaigns, and more. ![]()
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